Thursday 3 December 2009

Target Audience Questionnaire

Target Audience Questionnaire


I made this questionnaire to find out what audience would be best suited to our film. From this questionnaire I have realised that some females don't like horror films, the females that don't like horror films were over 40 so this shows that the audience is more likely to be aimed at the younger generation. From the questionnaire i also found that both male and females are more interested in watching a film with a complicated but clever storyline rather than just for gore and enjoy the thrill of a scare. However, there were more males interested in this particular factor of the horror film, which would constantly make them jump more so than women. I found that the majority of males and females would usually watch a horror film with a group of mixed friends, most of the people who said they would watch a horror with a group of mixed friends were around the ages 16 and 17 so this shows that younger people are likely to watch horrors. However a few males said they would watch horrors on their own this could mean that girls are less likely to want to watch horrors with them. I also asked what peoples preferred genre is and the most popular genre was comedy however women 40+ chose romantics which makes it even clearer that they are less likely to want to watch horrors.
Finally I asked what would be an ideal horror for them the answers were very similar mainly they wanted it to be: scary, jumpy and interesting.
From this research I can now feedback to the group what I have found out and then add what i found to the target audience profile.

No comments:

Post a Comment